Client
Footaction
Services
Design, Packaging
Childhood hero meets grown-up work life
Growing up in the Jordan era meant that I wanted to be like Mike. I couldn’t convince my parents that buying me a pair of Jordan’s would make me play better, even though Spike said “it’s gotta be the shoes”, but I’ll be damned if I didn’t wear my wristband on my forearm and stick my tongue out when I rushed the basket.
To this day Nike’s Jordan brand is still one of my favourites. So when I was approached to come up with a retail bag design for Flight 23, I jumped at the chance #jumpman.
